Nikos Pappas • Crafting Impactful Digital Experiences
Nikos Pappas • Digital Product & Service Designer


This digital notebook is about documenting interesting ideas, opinions and findings around user and customer experience, product design, strategy, processes and tools.

Dark Patterns (4/5, Almost Friday)


Today’s example is from an organization that I deeply respect for its professionalism. 

Last week Guardian News & Media sent me a marketing email that caused me to believe that something had changed in my email subscription settings, while, in fact, I haven't been a subscriber since April 2016.

#darkpatterns #theartofdeception

P.S. I’ve decided to dedicate this week’s posts to “Dark Patterns”. Dark Patterns are carefully crafted features/tactics that trick users into doing things that they might not want to do, and which benefit the business in question. 

 #ux #userexperience #cx #customerexperience

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Nikos Pappas