Nikos Pappas • Crafting Impactful Digital Experiences
Nikos Pappas • Digital Product & Service Designer


This digital notebook is about documenting interesting ideas, opinions and findings around user and customer experience, product design, strategy, processes and tools.

Posts tagged Product Strategy
The clever way Walmart is trying to beat Amazon: Real estate

”Walmart hopes to leverage one staggering fact: 90% of Americans live within 10 miles of a Walmart store,” Katharine Schwab argues in her recent article on FastCompany

To achieve that they had to “think of stores like mini warehouses,” Walmart’s chief technology officer Jeremy King explains during an interview.

Well, I have to admit that it feels kind of rewarding to see more and more companies follow the very same product strategy that we followed at Home Run. Home Run didn’t survived the Death Valley’s menace, but this doesn’t mean the on-demand, no-warehouse, no-delivery-vans model isn’t here to stay.

Photos: Walmart

You find Walmart’s strategy interesting, you could learn more about their shelve-scanning robots, made by Bossa Nova, at the video below:

Barry Katz on [Product/Service] Design

“High quality of design, and I mean that in the sense not just of how a product looks or even just how a product works but the entire emotional valance of using product from beginning to end, is now a condition of entry into the market. It's the competitive difference and the competitive advantage that functionally similar products will have.”


Originally posted on YouTube at the following link:

#productdesign #customerexperience #servicedesign

To be strategic

How to be strategic” by Julie Zhuo is one of the best essays I’ve ever read on product strategy.

According to Zhuo these 3 things are the “secret sauce” of being strategic:

  1. Create alignment around what wild success looks like.

  2. Understand which problem you’re looking to solve for which group of people.

  3. Prioritize. And cut.


The full post is well worth a read.
Find it at the following link:

#productdevelopment #productdesign #productmanagement #strategicthinking #strategicdesign